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Creativity with instinct. Strategy with purpose.

Art Direction
Brand Strategy
Communication
Graphic Design
Web Design
Photo and Video Production

Serpento was born from the connection between two creative women, united by a powerful coincidence: both were born in the Year of the Snake.

We discovered a way of working that flows with precision, intuition, and constant renewal.

Inspired by the philosophy of the serpent, a symbol of transformation, vision and wisdom, we created a disruptive agency: a space where creativity converges with strategy, and every brand evolves with purpose.

Beyond the conventional agencies

At Serpento, we transcend the traditional idea of ​​an agency.

We don't just design brands: we become strategic partners of the people and companies we collaborate with.

We create identities, digital experiences, and visual materials that communicate clearly, evoke emotion, and achieve real results.

Our approach unites strategy, aesthetics, and human sensitivity to build brands with purpose, presence, and soul.

Serpento's philosophy unites creative ingenuity, human sensitivity, and intelligent strategy to build brands with soul, presence, and meaning.

We build and activate brands through strategic vision, cultural sensitivity, and the power of emotion in every detail of their expression.

Cada colaboración es una historia que transformamos en identidad, propósito y conexión genuina.

A team with vision and purpose

Each project is born from the fusion of strategy, art, and human sensitivity.

We are strategists and creators who look beyond design: we become partners with brands that trust in our astuteness.

We create identities, digital experiences, and visual materials that communicate clearly, evoke emotion, and achieve real results.

Our essence unites strategic vision, creative intuition, and aesthetic excellence to transform ideas into presence.

Luz Nájera

Co-Founder · Art Director

Bett Reyes

Co-Founder · Strategy & Partnerships Director

Extended Strategic Team

Mateo HR

Film Maker

Pedro Velázquez

Associate Specialist

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